As a sole proprietor of a small business, I have to depend on a group of experts to keep Margiedana.com humming like a bird.

Accountant? Check. Web team? Check. Quickbooks guy? Check. Graphic designer? Check. Attorney? Check. Insurance agent? Check.

But as a writer and consultant, I depend on my computers more than any other business tool. They are an extension of my fingers. I am dependent on my MacBook Pro and my iMac. If they go down or even act up, I’m temporarily out of business.

That leads me to the one expert who’s a phone call away. When my Outlook or Entourage refuse to receive or send email, when my two computers lose the “love” connection between them, when my filing system is so overgrown that it’s lost all sense of rhyme or reason, I know what to do. I call Martin Kadansky.

In reality, I scream for Martin – if urgent emails ripe with all caps and a string of exclamation points could be heard. From time to time, my email programs give me agita, and no amount of rebooting the computers will help.

Although this blog post is not directly about marketing, I would get no marketing done for my clients if my systems stopped working.

Enter Martin.

He’s the computer geek I could never be. He’s brilliant and patient, willing to fit clients into his busy schedule even if it’s 10 o’clock at night or a weekend day. He gets computers. I do not.

When one or both of my Macs act up and I’ve no clue how to fix a network problem, I call the guy who has a degree from MIT and decades of experience helping people who, like me, don’t know how to look under their computers’ hoods: I call Martin.

And fear not, Windows people – Martin is as knowledgeable about your systems as he is about Macs.

Check out www.kadansky.com. What is an alien language to me (computer systems!) is his mother tongue. I, for one, thank God.

PS: Update in July 2014. Once again, Martin to the rescue. He fit me into his busy schedule, and using a program that gives him remote access to my Macs, he cleaned up Entourage on my MacBookPro while I slept, and voila! It’s back to normal and I, thankfully, am back in business. Thank you, Martin Kadansky!

(c) 2014 Margie Dana